An effective email marketing campaign can be crucial for engaging customers and driving repeat business.

You’ve probably received email newsletters from online stores at which you’ve shopped in the past, business acquaintances, etc. You know what they are. But do you know all they are capable of?

Good email marketing platforms have the ability to track which users open an email newsletter, what type of device they used to read the email (ex. Outlook 2007 on Windows, iPhone with iOS version 6.0, etc.), which if any links they clicked, and much more. This type of information can be very useful in tailoring an effective email marketing campaign. Email newsletters encourage repeat visits and repeat business. They drive visitors to your website — visitors you know have a connection to and interest in your business.

Contact SmartGuys Design today for a free, no-obligation proposal for an email marketing campaign for your business.