We advocate a multifaceted approach that involves:

  • Regular updates to your website, as search engines use the “freshness” of a website in determining rank. We can help with this by updating your website with content you provide. We can also help write content for your website.
  • A well-thought SEO strategy. This first means making sure your website conforms to SEO “best practices”. The next step is backlinking, which involves listing your website in online directories, search portals, etc.
  • Results-driven PPC (Pay-Per-Click) online advertising campaigns to supplement the SEO strategy.

During this process, we track the effectiveness of our efforts and adjust the strategy accordingly to provide you with the most cost-effective means of promoting your website.